The appearance of the real Sachin Tendulkar on the microblogging site twitter, has delighted his fans in India and world alike. People login quite often, to check out the little master’s status and follow him through his life. And the master blaster, thought infrequent on twitter, he logs in and responds to few of his fans once in a while. Already he is credited to collecting 67 lakh rupees for the cancer foundation, just by publishing the initiative on the site. Such is the value of his words.
As with the physical fan base following a star through out his stardom, Sachin might find it difficult to keep up with this virtual fan base. At present, he has more than 3,00,000 tweeter’s following him, and he manages to communicate with few of them. We have seen how a celebrity is haunted and mobbed by the followers at the gates of his house, or at an outing which he wishes to keep private.
Similar things could happen on twitter.
Sachin will login one day to find himself spammed with thousands of messages in a single instance, from the followers burning the idiomatic midnight lamp, waiting for their hero to come online. It will be difficult to reach out to the genuine fans and keep the spammers at bay. Webrazzi’s, the web avatars of paparazzi, will be waiting for the master to type few words, and bend them as per their requirements.
Sachin’s doing well now by being inconspicuous right now. But he won’t be able to avoid above situation, if he has to maintain his regulay activity on twitter.
P.S. : Sachin, if you read this, don’t get scared of what I typed above. It’s just to motivate you to continue to score on the twitter.